PHARMAX PHARMACEUTICAL COMPANY
Pharmax is a newly formed Dubai based pharmaceutical company. CHD was tasked with creating packaging design & symbolic icons for Pharmax products distinguished by therapeutic class. CHD designed the packaging & laid out the product, PIL & blister pack in both English & Arabic.
The designs needed to look fresh and modern, appeal to a global market, stand out from the competition, and be easily differentiated by therapeutic class & product strength.
CHD was also asked to provide creative designs for Pharmax product launch advertising campaigns & packaging merchandising.